Episode Details:
It does not matter what segment of the cattle business you may be in, buying or selling, this one applies to everyone. We talk about genetics, science and raising the cattle that perform while taking the guesswork out of selection.
Join award-winning radio host Jeff “Tigger” Erhardt & the Boss Lady Rebecca Wanner aka ‘BEC’ on this episode of The Ranch It Up Radio Show!
Feature: Dr. Jamie Courter
NEOGEN Beef Product Manager at Neogen Corporation
Genomics in the beef cattle industry has become a game changer for producers. Both commercial cattle producers and seed stock or purebred cattle producers are using the technology to improve herds. The data collected from genomics allows for a quick understanding when selecting replacement heifers (Maternal Traits) and for then the marketing of steers (carcass and growth traits).
GENETIC TOOLS
IMPROVE THE BOTTOM LINE
Some may even consider this a virtual snapshot of the genes flowing thru an existing herd, or use it on a grander scale to find the probability and cost involved to change for the betterment of a herd. These outcomes are all to improve herd management and increase profit margins. Improve the bottom line.
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Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC… Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff ‘Tigger’ Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
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